Many people originally believed that the global solar market would cool significantly after China abolished export tax rebates for solar products.
But the reality has been quite the opposite.
According to a Bloomberg report on May 18, China’s solar exports in April 2026 were still up 60% year-over-year; even though the export tax rebate policy has been abolished, overseas orders continue to grow strongly.
This actually reveals a crucial market truth:
The strength of China’s solar exports is not due to tax rebate policies, but because global energy demand has entered an “era of essential needs.”
In the past, many countries purchased solar energy for environmental reasons.
Later, it was to reduce electricity costs.
Now, however, an increasing number of countries are acquiring solar and energy storage systems because they “must have their own power generation capacity.”
Especially in 2026, uncertainty in the global energy market continues to grow:
·Fluctuations in international oil and gas prices
·Geopolitical conflicts
·Declining grid stability
·Frequent extreme weather events
·Increased risks associated with energy imports
More and more countries are beginning to realize:
Energy is not just a cost issue; it is a security issue.
And solar power is precisely the most easily and rapidly deployable local energy source globally.
Compared to traditional oil and gas resources that require importation, transportation, and storage, solar systems can be built in virtually any region.
This is why overseas markets continue to purchase even after China has eliminated export tax rebates.
Because what customers truly care about is no longer “whether there are subsidies.”
Rather, it is:
“Can I have a stable power supply?”
This trend is becoming increasingly evident in markets such as Europe, the Middle East, Africa, and Southeast Asia.
Many end-users have even begun to view:
·PV systems
·Energy storage batteries
·Home backup power
as essential to their basic livelihood.
For the battery industry, this actually represents a greater opportunity.
Because solar power is merely the entry point for electricity generation.
What truly determines whether energy can be used reliably is the energy storage system.
Without batteries, solar power can only operate during the day.
With energy storage, users can truly break free from their dependence on the external grid.
This is why the global market is rapidly shifting from:
“Purchasing PV modules”
to:
“Integrated PV + Energy Storage.”
For GOODCELL, we are seeing more and more clearly that:
The markets that will see true, long-term growth in the future are not those reliant on policy subsidies.
Rather, they are markets where energy has become a basic necessity.
When energy transitions from a “discretionary purchase” to “essential infrastructure,” the value of energy storage batteries will continue to rise.
From 18650 batteries to 21700 lithium cells, and on to home energy storage systems, the core of future global competition will no longer be solely about power generation capacity, but about who can truly store and control electricity.
